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Maximizing Your Potential: Proven Strategies for Boosting Your Event Sales

Written by
McKenna Mann
March 30, 2023
5 mins

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Auction items at an Event.Gives event

Events are a powerful tool for fundraising, but getting people to attend and donate can be a challenge. Boosting your event sales requires careful planning and execution, as well as the right tools and resources. In this blog, we'll explore ways to increase your event sales and how Event.Gives can be the perfect solution for your fundraising needs.

1. Use social media to promote your event

Social media is a powerful tool for promoting events and reaching a wider audience. Use platforms like Facebook, Twitter, and Instagram to share information about your event, including the date, time, location, and ticket information. Share engaging content such as photos, videos, and testimonials from past attendees to entice people to attend.

2. Offer early bird discounts

Offering early bird discounts can be a great way to encourage people to buy tickets to your event. By offering a discount to those who purchase tickets early, you can create a sense of urgency and incentivize people to buy before prices go up. This can also help you gauge interest and plan for the size of your event.

3. Partner with local businesses

Partnering with local businesses can be a great way to boost event sales and create a sense of community. Consider reaching out to local restaurants, bars, and retailers to offer discounts or promotions to their customers who purchase tickets to your event. In exchange, you can offer to promote their business to your event attendees.

4. Offer VIP packages

Offering VIP packages can be a great way to attract high-end donors and increase event revenue. Consider offering exclusive access to certain areas of the event, such as a private cocktail hour or backstage passes. You can also offer special perks, such as reserved seating or a gift bag, to those who purchase VIP tickets.

5. Use event fundraising software

Using event fundraising software like Event.Gives can streamline the ticketing and donation process, making it easier for people to attend and donate to your event. With Event.Gives, you can create customizable event pages, sell tickets, and accept donations all in one platform. You can create fundraising campaigns and set goals to encourage attendees to donate to your cause.

6. Offer a silent auction or raffle

A silent auction or raffle can be a great way to raise additional funds at your event. Consider reaching out to local businesses to donate items for the auction or raffle, and promote the items on social media and your event page to generate interest. You can also set up bidding or raffle ticket sales through Event.Gives to make the process easier for attendees.

7. Host a fundraising challenge

Hosting a fundraising challenge can be a fun way to engage attendees and encourage them to donate to your cause. Consider setting a fundraising goal for your event and challenging attendees to donate a certain amount to help you reach it. You can also offer incentives, such as a prize or recognition, to those who donate the most or reach a certain level of fundraising.

Boost your Event Sales today!

When it comes to event fundraising software, Event.Gives stands out as the best solution for your fundraising needs. With its easy-to-use platform and customizable features, Event.Gives can help you streamline your event planning and fundraising process. You can create customizable event pages, sell tickets, and accept donations all in one platform. You can also create fundraising campaigns and set goals to encourage attendees to donate to your cause. In addition, Event.Gives offers 24/7 support and a team of fundraising experts to help you every step of the way.

In summary, boosting event sales requires strategic planning, engaging marketing, and the right tools and resources. Using social media, offering early bird discounts, partnering with local businesses, offering VIP packages, and using event fundraising software like Event.Gives, offering a silent auction or raffle and hosting a fundraising challenge, you can increase event revenue and create a memorable experience for attendees.

But Event.Gives is more than just a platform for selling tickets and accepting donations. It's a complete fundraising solution that can help you raise more money and engage your attendees. With features like mobile bidding, text-to-give, and real-time fundraising updates, you can create a dynamic and interactive fundraising experience for your attendees. So why not give us a try for your next fundraising event? Your attendees (and your cause) will thank you!

Schedule a call with our Expert Customer Support team today!

Want to know more about Event.Gives? Join us for one, or all, of our weekly demos! 

Tuesday at 2 PM EST via Zoom: Deep dive into the Event.Gives manager portal with Q&A. 

The second Wednesday each month at 2 PM EST: Participate as an attendee in a virtual live streaming event, featuring Kandice Luisi and one of our auctioneer partners!

COMING SOON: Check out our “7 Minutes to Success” videos on YouTube!

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