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Master Wine Pull Fundraising with Event.Gives

Written by
Savannah Ray
August 2, 2024
5 mins
wine bottles on a rack

Welcome to an exploration of the intersection between sophistication and philanthropy in the realm of fundraising events. This blog delves into the success of wine pulls, an innovative concept that has captivated the fundraising community, benefiting both donors and charitable organizations. This simple yet elegant concept has not only raised glasses but also raised significant funds for meaningful causes.

Include a wine pull in your next fundraiser with Event.Gives!

What is a wine pull?

A wine pull, sometimes called a wine wall, is a fundraising activity that involves participants purchasing a ticket or making a donation to take part in a raffle or drawing for the chance to win a bottle of wine. The unique aspect of a wine pull is that the bottles of wine are usually concealed in some way, so participants don't know exactly what they will receive.

Here's how a typical wine pull works:

  1. Wine Selection

Organizers collect a variety of wine bottles, which may include different types of wine (red, white, sparkling), various vintages, and a range of price points. The bottles are typically donated or purchased specifically for the event.

  1. Concealment

Each wine bottle is placed in a wine bag or otherwise concealed so that its label and identity are hidden.

  1. Tickets or Donations

Event attendees can buy a ticket or make a donation to participate in the wine pull. The cost of the ticket or donation may vary, and it often corresponds to the quality or value of the wine they might receive.

  1. Drawing

Participants then choose a concealed wine bottle from the display or wine wall. The bottle is handed to them without revealing its label or type.

  1. Unveiling

Participants later open the wine bottle to discover what type and vintage of wine they have won.

The element of surprise and the potential for receiving a more valuable or rare bottle of wine than the cost of the ticket or donation can make wine pulls a fun and engaging fundraising activity at events. It's a win-win situation for both the participants and the charity, as it encourages donations and provides an entertaining way for attendees to support the cause.

What makes a wine pull successful?

A wine pull or wine wall is a simple fundraising concept but there are a few key elements to keep in mind to make it successful. 

Ticket Price

Price your tickets according to the average cost of each bottle. Only a few of your wines will be higher vintages or more expensive than the rest. Price your tickets according to the majority of the wines that are offered. If you price them too low your return will be insufficient but if you price too high your attendees are less likely to participate. 

Wine Selection

Curate a variety of wine selections that include many varieties of wines. The fun of the game is seeing what wine you’ll win and the chance to win a high quality bottle. You can get the wine bottles donated by individuals or specialty wine stores that could donate bottles in bulk. 

Advertisement 

Advertisement is the final piece to a successful wine pull! Generating excitement around the game and what wine a donor could potentially win drives up ticket sales. Advertising a few examples of the types of wine and revealing the highest quality wine that someone could win gets the donors excited to participate. The volunteer or staff member running the wine pull at the event should be someone who is enthusiastic and encouraging. 

Cheers to successful fundraising!

In conclusion, the success of wine pulls at fundraising events goes beyond the uncorking of bottles and the clinking of glasses. These engaging activities not only add a touch of excitement and surprise to the event but also serve as powerful tools for charitable causes. The allure of the unknown, combined with the potential for discovering a hidden gem in a bottle, has proven to be a winning formula for encouraging donations and fostering a sense of community.

Ready to uncork a world of fundraising possibilities? Elevate your events with the sophistication of a wine pull, powered by Event.Gives. Whether it's a charity gala or a community gathering, our platform is your key to seamlessly integrate unique experiences. Start your journey to impactful fundraising—sign up with Event.Gives today and let the giving flow as smoothly as your favorite vintage. Cheers to making a difference!

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